Several health risks may be commonly found in Canadians’ homes, including carbon monoxide, mould and humidity, pollutants from building materials, radon, second-hand smoke, wood smoke and lead. To raise awareness and provide information about these risks, Health Canada needed a national, bilingual marketing campaign.
We named the campaign Hazardcheck and designed a suite of materials to promote it and engage and educate the audience in simple, fun ways. Collateral included an online quiz, an interactive tour of home hazards, and animated videos.
Now, Canadians can use Hazardcheck as a great resource to learn about potential environmental risks that may impact their health and how to mitigate them.